I have extensive experience in print media. This includes brochures, sales binders, price books, instructions, schematics, forms, etc. In my current position, the Graphics Department is responsible for any and all materials that all departments may need. This has led to a much wider expanse of knowledge in many different practical needs for design.
One of the largest projects I lead Roll-A-Shade was the complete redesign of of the Sales materials and binder. Working closely with the Marketing team, we created this modern binder and materials that reflect our brand
My graphics team at Roll-A-Shade was also in charge of our sister Company's graphics. They have a different set of requirements, leaning towards residential instead of commercial. I also lead the recent redesign of their print materials and binder
Due to the large number of technicians all over the country as well as offering to allow the customer to install and measure their own projects, a large library of instructions were needed. I personally changed the way the instructions were created with my knowledge and experience with 3D drawings.
Since Roll-A-Shade did not have detailed part descriptions or part numbers of our own for inventory department I was asked if we could use 3D models to create schematics. This was a fantastic project to once again use my skills with the models and benefit the company to create systems that were not in place before and in some ways not able to be fully implemented due to the lack of resources.
At PSM Marketing we were tasked with creating postcards that would be printed and then mailed to customers of our client. These clients were most often a power sports dealership of some kind. These cards had a variety of styles due to the preferences of the dealership. Generally these cards were meant to attract customers to come into the dealership but in different ways. Some were to promote a specific event or show, while others were for a promotion of some sort. Digital ads for their website, Facebook, Instagram (if they so choose) and emails were also produced in order to promote the campaign.